Built for custom closet companies
Custom closet leads call 3 companies and book with the first one that responds. While you're measuring a job, your competitor's chatbot is booking your next $10,000 consultation. Anchor Co AI answers every call, every text, every web inquiry — in under 60 seconds.
The problem
Post-remodel is when custom closet calls peak. The homeowner has the budget, has the space, wants it done now. They call 3 companies. The one that responds fastest gets the in-home consultation — a $3,000–$15,000 job.
A builder just finished framing a new home and their clients want custom closets. They call their two preferred vendors. The one who confirms a consultation within a day keeps the relationship. The other loses future referrals.
A homeowner walks into their cluttered garage on a Saturday afternoon and decides it's time to get organized. They search, find a custom storage company's chatbot that books a free in-home design consultation. You find out Monday.
Custom closet clients are paying $5,000–$20,000 for a premium experience. Slow follow-up on their initial inquiry signals that the project experience will be the same. First response sets the tone.
The solution
We build an AI system trained on your closet and storage services — walk-ins, reach-ins, garage systems, mudrooms. It qualifies every lead, books in-home design consultations, and captures project details before your designer ever sets foot in the door.
Trained on your custom closet and storage services. Answers questions, captures leads, and books consultations automatically — even at midnight when the Saturday garage inspiration hits.
A homeowner calls during a measurement appointment and gets voicemail. A text fires in under 60 seconds: "Hi, this is [Company] — sorry we missed you! Can we get you scheduled for a free in-home design consultation?" Lead stays warm.
After every completed closet installation, the system sends a review request. More reviews, higher ranking, more custom closet inquiries finding you first on Google.
How it works
They want a walk-in closet system to match. They're comparing 3 companies on price and responsiveness. The company that books the in-home design consultation first wins the project.
"Hi, this is [Company]. Thanks for reaching out! Are you looking for a walk-in closet, reach-in, garage, mudroom, or home office? We offer free in-home design consultations. What's your city and timeline?" Consultation booked.
Closet type, dimensions if known, material preferences, timeline — all captured. Your designer arrives at the consultation with context and prepared design options. Higher close rate, better first impression.
Founding-client pricing
Foundation: website + hosting + AI chatbot + Google Business Profile + missed-call text-back. Growth adds local SEO, invoicing, and scheduling at $997/mo. Full Office adds a 24/7 AI phone receptionist at $1,497/mo.
Yes. We configure a pre-consultation intake that captures room dimensions, ceiling height, door type, and style preferences (traditional, modern, reach-in vs. walk-in). Your designer arrives prepared to present options, not gather basic information.
Yes. Garage organization gets its own intake — car count, current storage pain points, overhead storage interest, cabinet vs. open shelving preference. Each project type gets the right qualifying questions.
Growth tier includes media sharing in the chat flow. You can share portfolio images, material samples, or design inspiration directly in the conversation. Prospects arrive at consultations with a visual reference for what they want.
We configure a separate 'trade referral' flow for builders, interior designers, and realtors. Trade clients get priority scheduling and a dedicated intake that captures the project address and homeowner contact information.
Month-to-month on every tier. No contract, no cancellation fee. You keep your data if you leave.
Text-back fires the day you sign on. No setup fee. No contract. 30-day refund guarantee.
Matt Henry · Anchor Co AI · Pacific, MO